Making More Sales with a Sunglass Display
For many people, sunglasses have become that one fashion accessory that they wear almost all the time. Sunglasses are no longer just used to protect your eyes from the sun. The fact that sunglasses have become so popular is something retailers should use to their advantage. But how can a retailer take advantage of this new popularity that sunglasses have achieved? The answer is to have attractive, well organized sunglass displays.
The good thing about sunglasses is that they can be sold almost anywhere. What makes your collection of sunglasses stand out more and attract more customers than another retail store, is the sunglass display. If you have well designed sunglass displays that compliment your store and products, you will see an increase in your sales.
Choosing suitable sunglass displays means that you consider the material the displays are made of, whether it is plastic, metal or wood. It also entails you deciding if you want to invest in floor sunglass displays or countertop sunglass displays. Floor displays hold more pairs of sunglasses but are for stores where floor space isn’t an issue. Countertop sunglass displays are for the store where there is limited space. These can also be made to be locked and are best suited for stores where theft may be a problem, as well as stores that carry pricier, more valuable sunglasses. Locking sunglass displays also protect your sunglasses from scratches and other damages.
While most sunglass displays come with a mirror, always double check that what you are getting has a mirror, and preferably on every side of it. If for some reason the display doesn’t come with a mirror, make sure you have one next to or very near your display so that customers can see how they look wearing the sunglasses.
After choosing the appropriate sunglass displays for your store and products, remember to keep it clean, properly replenished and never cluttered. This will serve to draw customers in and entice them to make that purchase.
As the premiere sunglass display company since 1996, A. Pepper Designs has provided many innovative solutions for the display design and manufacturing industry. They have developed various forms of sunglass displays and eyewear displays for many major retail companies across the nation. Industry leaders have all entrusted their sunglasses display design and manufacturing to A. Pepper Designs, Inc. Visit apepperdesigns.com today for all of your sunglass display and eyewear display needs.
Nick is the Director of Marketing and SEO project manager at A. Pepper Designs, Inc. a Custom Sunglass and Eyewear Display design & manufacturer. Nick is sharing our industry experience with store owners and retailers to help increase brand recognition and promote high margins in sunglass and accessory eyewear sales.
Nick can be reached at
1323 Forbes Avenue
Pittsburgh, PA 15219