Selecting a Sunglass Display for Retailers
Sunglasses are an accessory that transcends all ages. On any given day, in any given season, you can see people of all ages sporting their sunglasses. The good thing about sunglasses is that they will most likely never go out of style. For sunglass retailers, this is excellent news. But how exactly can they keep up to date with the new fashion options available for sunglasses? The key is to ensure that the sunglasses are being displayed properly. Presentation and proper selection are a key part, no matter what. You need an eye-catching sunglasses display in your shop to make sure you grab the attention of potential customers.
There are many types of sunglasses displays; you just have to ensure you choose the most suitable one for what you’re selling. Consider the size of your store. If you have limited space, get a sunglasses display with a small footprint. This is usually a floor sunglasses display which compensates for the small footprint by being taller, and therefore holding more pairs of sunglasses. Another option is to get a countertop sunglasses display. These generally don’t pick up floor space (since there are on a counter). In bigger stores where space is not an issue, you can get a larger floor sunglasses display and of course, you can invest in more than one. Make sure the displays have mirror on each side, so that the customers can see how they look in their potential purchases. If you sell higher-end, more expensive sunglasses, your best bet is to invest in a locking sunglasses display. These can be locked—as the name suggests—and they keep your sunglasses safe from damage, as well as, theft.
There is also the question of what is the sunglasses display made of. Most are generally made of metal or plastic with wooden accents. Metal is more expensive, both to purchase and to ship (because it is heavier). Plastic is usually less costly and lighter (therefore cheaper to ship). Your sunglasses display can be further customized by using different colors and adding your company’s logo.
There are countless options out there when it comes to creating or choosing a sunglasses display. It really all depends on your personal preferences and budget.
As the premiere sunglass display company since 1996, A. Pepper Designs has provided many innovative solutions for the display design and manufacturing industry. They have developed various forms of sunglass displays and eyewear displays for many major retail companies across the nation. Industry leaders have all entrusted their sunglasses display design and manufacturing to A. Pepper Designs, Inc. Visit apepperdesigns.com today for all of your sunglass display and eyewear display needs.
Nick is the Director of Marketing and SEO project manager at A. Pepper Designs, Inc. a Custom Sunglass and Eyewear Display design & manufacturer. Nick is sharing our industry experience with store owners and retailers to help increase brand recognition and promote high margins in sunglass and accessory eyewear sales.
Nick can be reached at
1323 Forbes Avenue
Pittsburgh, PA 15219