Sunglass Rack Investment
If you invest in a well-customized sunglass rack for your sunglasses, this should help you to boost sales along with some carefully thought out marketing tactics. To go about choosing a sunglass rack, you need to consider the size of your store and how much floor space you have available. This will determine whether or not you should get a countertop sunglass rack or a standing floor sunglass rack. The countertop sunglass rack picks up less space and doesn’t even require floor space since it can be placed on a checkout counter or any counter in your store. The standing floor sunglass rack requires floor space, but you can get one that comes with a small footprint if necessary.
The actual size of the sunglass rack depends on how many pairs of sunglasses you want to sell. There are sunglass racks that hold anywhere from 18 to over 100 pairs of sunglasses. You should not ever put as many sunglasses as the sunglass rack can hold on it. This avoids having your sunglass rack appear to be cluttered. Equally, do not ever leave it too sparse because you want customers to know that you have a variety of sunglasses available.
Maintaining your sunglass rack is crucial. You should always ensure it is clean and orderly so that it attracts as many customers as possible. If you ensure to take all these things into consideration, it will guarantee not only an increase in customers but also an increase in your sunglasses sales.
As the premiere sunglass rack company since 1996, A. Pepper Designs has provided many innovative solutions for the display design and manufacturing industry. They have developed various forms of sunglass displays and eyewear displays for many major retail companies across the nation. Industry leaders have all entrusted their sunglasses display design and manufacturing to A. Pepper Designs, Inc. Visit apepperdesigns.com today for all of your sunglass display and eyewear display needs.
Nick is the Director of Marketing and SEO project manager at A. Pepper Designs, Inc. a Custom Sunglass and Eyewear Display design & manufacturer. Nick is sharing our industry experience with store owners and retailers to help increase brand recognition and promote high margins in sunglass and accessory eyewear sales.
Nick can be reached at
1323 Forbes Avenue
Pittsburgh, PA 15219