Sunglasses Going Beyond Just Eye Protection
Once just used to protect the eyes, sunglasses are now very important accessories, used to make fashion statements. You can get almost any color and a variety of styles when it comes to sunglasses. The same goes for sunglasses displays.
Because a pair of sunglasses can be tried on in less than two minutes, it is a good idea to put sunglasses displays on or near your checkout counter, so that people are more likely to make that last minute decision to purchase a pair of sunglasses.
It is also very necessary to use a few marketing tactics along with having attractive sunglasses displays if you want to ensure that you increase your sales. People are more likely to buy stuff when they are offered a discount. Rebates are also a good idea.
Another thing to remember is to invest in Point of Purchase sunglass displays. These are the ones that are more likely to grab your customers’ attention. Be sure that there is a mirror on each side of the sunglasses displays so that your customers can see how they look with the sunglasses on.
The sunglass displays should also blend in as much as possible with the theme of your store. So if you sell more expensive sunglasses, get sunglasses displays that compliment your products.
There are many things to consider when choosing your sunglass displays. Choose the ones that will best fit your needs, budget and personal preference and it will surely result in a boost in your future sales.
As the premiere sunglasses display company since 1996, A. Pepper Designs has provided many innovative solutions for the display design and manufacturing industry. They have developed various forms of sunglass displays and eyewear displays for many major retail companies across the nation. Industry leaders have all entrusted their sunglasses display design and manufacturing to A. Pepper Designs, Inc. Visit apepperdesigns.com today for all of your sunglass display and eyewear display needs.
Nick is the Director of Marketing and SEO project manager at A. Pepper Designs, Inc. a Custom Sunglass and Eyewear Display design & manufacturer. Nick is sharing our industry experience with store owners and retailers to help increase brand recognition and promote high margins in sunglass and accessory eyewear sales.
Nick can be reached at
1323 Forbes Avenue
Pittsburgh, PA 15219