Why Choose a Standing Floor Sunglass Display
A sunglass display is more than a retail rack. If you make proper use of it, a sunglass display is actually an extremely effective promotional tool. Many customers make the decision to buy things when they are at the store. As a sunglass retailer, you need to use this to your advantage and ensure that you have an attractive and eye catching sunglass display in your store.
Here are some things to consider when it comes to your sunglass display:
- 1. Think about who you’re trying to sell to and who usually comes to your store. What kind of sunglass do you sell? Designer? Kids? Lower quality? Depending on these factors, you know whether or not you need to invest in a pricier sunglass display, which materials it should be made from and what which colors you want.
- 2. What size store do you have? Is floor space an issue? If it is, then you know you’re better off with a countertop sunglass display. If you have extra floor space, then a standing floor sunglass display is the better choice for you.
- 3. You also need to try to have your sunglass display customized. A good idea is to put your company’s name and logo on the sunglass display. This can usually be custom printed on the header or backdrop of the sunglass display.
- 4. Where you put the sunglass display in your store is also important. The best places are facing the entrance so that it’s the first thing that catches the customers’ eyes or near the checkout counter, since many people make the decision to buy things while they’re in the checkout line.
Lastly, remember to take care of your sunglass display once you’ve purchased it. Don’t overstock it but don’t leave it looking sparse. Always keep any mirrors or glass on the sunglass display clean and fingerprint free. Once you follow these steps you’re on your way to increasing sales.
As the premiere sunglass display company since 1996, A. Pepper Designs has provided many innovative solutions for the display design and manufacturing industry. They have developed various forms of sunglass displays and eyewear displays for many major retail companies across the nation. Industry leaders have all entrusted their sunglasses display design and manufacturing to A. Pepper Designs, Inc. Visit apepperdesigns.com today for all of your sunglass display and eyewear display needs.
Nick is the Director of Marketing and SEO project manager at A. Pepper Designs, Inc. a Custom Sunglass and Eyewear Display design & manufacturer. Nick is sharing our industry experience with store owners and retailers to help increase brand recognition and promote high margins in sunglass and accessory eyewear sales.
Nick can be reached at
1323 Forbes Avenue
Pittsburgh, PA 15219